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Study Table: College Apparel Sponsor Switches Driven By Cash – Sportico.com
Under Armour leads Olympic marketing shake-up after 'rule 40' changes
Under Armour to pay UCLA $67.5M in settlement of termination of apparel sponsorship deal
U.C.L.A. and Under Armour in Record Sponsorship Deal - The New York Times
Under Armour will end $50 million sponsorship with University of Cincinnati, reports say – Baltimore Sun
Under Armour's unique sponsorship strategy - Proving that patience really is a virtue
Under Armour continues college contracts purge with University of Cincinnati - SportsPro
Stephen Curry extends sponsorship deal with Under Armour through 2024
The Rock Slams Under Armour CEO
Under Armour, University of Cincinnati agree to buyout of sponsorship deal - Baltimore Business Journal
Multi-Year Under Armour Deal With Yale Ends Oiselle Sponsorship of Running Teams | Runner's World
ESA | Under Armour Announces Turf Games Partnership – European Sponsorship Association
NBA sponsors Kia, Nike, Under Armour set activation plans as new season gets underway - New York Business Journal
Sports gear maker Under Armour halves sponsorship commitments | Financial Times
Sports gear maker Under Armour halves sponsorship commitments | Financial Times
UCLA Suing Under Armour Over Apparel Sponsorship Deal - Capitol Communicator
Curry, Brady, Spieth have not helped Under Armour enough
Under Armour launches branded content venture with Nigerian bobsledders | Campaign US
PRESS RELEASE: Under Armour And Dwayne Johnson Challenge You To Answer “How Are You Going To Get Here?” In New Global Training Campaign – European Sponsorship Association
NYSportsJournalism.com - Under Armour Has Global Vision - Under Armour Among U.S. Brands Going Global With English Premier League
Morgan State inks five-year sponsorship deal with Under Armour
Westfield - Team Home Westfield Mustangs Sports
Loses Contracts Regularly: Under Armour Does Not Have Any Big Teams Anymore - Footy Headlines
Real Madrid set to break away from adidas kit sponsorship?
Under Armour, sponsoring NBA youth events, looks to make basketball inroads – Baltimore Sun
Christon Chronicles: A breakdown of which apparel sponsor would best suit UCLA Athletics - Daily Bruin
Under Armour steps into the ring with Joshua - SportsPro